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8 Effective Facebook Marketing Strategies for Businesses

Facebook as we all know is one of the largest social media platforms today. Not only is it revolutionizing human interactions but also business and marketing strategies. Businesses nowadays consider it their best source for channeling traffic and improving sales of their brand. Facebook has become one of the best drivers in terms of sales and conversions for most of the businesses.

Listed down are some of the most effective and best engaging marketing strategies for businesses

1. Leverage the Traffic to Your Website

Your Website can easily direct your existing traffic to your Facebook fan page. Put a Facebook media icon with the link to your fan page. This will increase traffic to your Facebook fan page and also result in more likes. You can also Buy Facebook Likes for your fan page as a shortcut to popularity.

2. Email Signature for Promoting Fan Page

Adding a link to your fan page in your email signature can significantly increase traffic to your page. You can also add current events on your fan page in your signature with call to action.

3. Send out an Email

Once you have set up a Facebook page you can send an email blast to inform people about it.

8 Effective Facebook Marketing Strategies for Businesses

4. Promote your page in your store

If you have a store which gets frequent visits from customers, put up advertisements about your Facebook page in the premises.  You can also add your page address to your business card.

5. Post on Appropriate Time and Day

Facebook insights can help you see the time of day and the days of week when your users are most active. Posting during these timings and days will ensure your posts reach the maximum users.

6. Schedule your Status Update

Create a schedule for your status updates. Regular status updates play a crucial role in driving traffic to your page.

7. Use Sponsored Facebook Ads

You might not like the idea as it involves spending some money on your social media, but Facebook Ads can be very effective. They are totally worth the money they cost you (which isn’t a lot) and can at times, bring much more in return.

8. Create Facebook Contests

Think of innovative ideas for contents and hold Facebook contests every now and then. They can also help increase involvement of fans in your page.

Although there are no hard and fast rules, these strategies can greatly help you use Facebook effectively for improving your sales!